Give me 4 short sessions to show you how to target IDEAL CLIENTS (or CUSTOMERS) that are worth 10-30X your Average Client!
EXECUTIVES, ENTREPRENEURS, MARKETING & SALES LEADERS
Identify your IDEAL CLIENTS and discover how to get MORE!
HOW MUCH ARE YOUR IDEAL CLIENTS WORTH?
After leading hundreds of companies through this exercise, I have discovered...
IDEAL CLIENTS ARE WORTH 10-30X AVERAGE CLIENTS
Here are some examples from real companies.
Keep scrolling to see more examples.
DO YOU WANT MORE IDEAL CLIENTS?
(Who doesn't?)
Every business owner and entrepreneur dreams of more clients like this.
I put this challenge together to help you identify, land, and cross-sell IDEAL CLIENTS.
You may be One Ideal Client Away from a trajectory of EXPONENTIAL GROWTH.
Let's stop dreaming and get to work targeting, landing, and cross-selling more Ideal Clients!!
TAKE A SMART FIRST STEP NOW!
HERE'S WHAT YOU WILL ACCOMPLISH
DURING JUST FOUR SHORT SESSIONS
Identify your 20-30X clients and prospects that can enable a EXPONENTIAL GROWTH FLYWHEEL
Target Ideal PROSPECTS so you can focus your sales and marketing efforts
Uncover LOW-HANGING FRUIT inside your existing client base
Develop a message that GETS ATTENTION in a noisy marketplace
Learn why focusing on Ideal Clients also helps you ATTRACT MORE ABOVE-AVERAGE clients that can develop into Ideal Clients
Find out why you should call them CLIENTS instead of CUSTOMERS
Discover why an AVATAR IS NOT ENOUGH for most businesses.
Learn why your salespeople DON’T NEED LEADS and what you need instead.
I put this program together for purpose-driven companies who want to recognize the FULL VALUE of their IDEAL CLIENTS so they can FOCUS limited sales and marketing resources on 20X clients that STICK AROUND and BUY MORE vs. constantly chasing average clients.
CLAIM YOUR SEAT...
NO-FLUFF COMMITMENT
This challenge comes with a no-fluff guarantee. I will not waste your time.
We'll get to the point in the first 20 minutes. After that you'll have what you need to take action. You can stay for interaction and practical application, or you can get back to work!
If after the first session you feel like I have wasted your time, I will refund 100% of your payment. Plus, you can keep the materials.
THE ONE IDEAL CLIENT CHALLENGE AWAY IS DESIGNED FOR:
ENTRPRENEURS
who want to scale their company
EXECUTIVES
who need to focus their team
MARKETING LEADERS
who want direct revenue results.
SALES LEADERS
who are concerned about hitting the number
Charles Hamrick
I totally enjoyed learning about getting our "Ideal Client" . Your "One Ideal Client Away" challenge on Zoom. I would Highly recommend this training to anyone wanting to build a Successful Company‼️
Kim Thompson-Pinder
Darrell Amy the knowledge that you are sharing when applied is going to change the way people do business.
After two days you already have me thinking about how I can at least 10x's my income with very little effort. You are awesome!!!
Zale Dowlen
It was great getting focus and clarity on my ideal client profile and the ideal products. If you are looking to level-up what you are doing, to level up your business, I highly recommend looking into this.
Hi! I'm Darrell Amy
Creator of the Revenue Growth Engine®
I help companies create exponential revenue growth by creating flywheel landing and cross-selling Ideal Clients.
I put this challenge together because I love seeing purpose-driven companies thrive. I know that when companies get aligned around Ideal Clients exponential revenue results can follow.
However, I’ve discovered that while most companies think they know their ICP but the reality is that they haven’t really narrowed it down. When your ICP is generic, you get generic results.
In this challenge you’re going to discover my proven way to create an ICP that truly reveals where your opportunity lies. (Hint: If your ICP describes your biggest client, you probably have this wrong.)
I'm on a mission to help 10,000 purpose-driven companies double revenue so they can create meaningful jobs and give back to their communities.
HERE's WHY I'M SO EXCITED
Check out these real-world examples of Average Clients vs. Ideal Clients from companies across multiple industries.
Company names are redacted to protect their private info.
What is YOUR Ideal Client Worth?
Join the challenge and discover for yourself.
HERE'S WHAT YOU'LL ACCOMPLISH
In just four interactive sessions you'll get more clarity on your true Ideal Client than you've ever had before.
WHO ARE YOUR IDEAL CLIENTS?
We're going to roll up our sleeves and get straight to work on the first day. You will discover unique (and efficient) method to get a clear picture of your Ideal Client profile.
WHAT ARE THEY WORTH?
This is where it starts to really get fun. Using the Ideal Client Calculator Tool you will determine the 10-year potential value of an Ideal Client.
WARNING: YOU MAY GET VERY EXCITED DURING THIS SESSION!
WHERE ARE THEY?
On day three you'll create a 3D Ideal Client Profile. This will help you identify Ideal Prospects in your market. You'll also learn a strategy to make sure you have correctly identified these Ideal Clients in your CRM and ERP.
HOW CAN WE TARGET AND CROSS-SELL THEM?
Now it's time to explore how you can land more ideal clients and cross-sell additional products and services to them. You'll get a vision for how you can build a Revenue Growth Engine® to drive exponential growth for your business.
WE'LL HAVE A DRAWING FOR A $2,795 PACKAGE ON DAY 4.
BONUS DAY
Come back on Friday for a bonus session. We'll have a live hot-seat where you can get feedback from Darrell and the group on your Ideal Client profile.
Are You Ready To Unleash the Power of Your Ideal Client Profile to Accelerate Your Revenue so you can Hit Your Goals in 2023?
YOUR CHALLENGE EXPERIENCE INCLUDES
CHALLENGE RECORDINGS
Get immediate access to the masterclass that shows you all of the components of a high-performance Revenue Growth Engine!
TOOLS AND TEMPLATES
Get all of the tools you need to build your Ideal Client Profile.
IDEAL CLIENT PROFILE TEMPLATE
IDEAL CLIENT VALUE CALCULATOR
OUTCOMES INVENTORY TEMPLATE
LIVE INTERACTION
Get immediate access to the masterclass that shows you all of the components of a high-performance Revenue Growth Engine!
SPECIAL BONUSES
Access over $94 in special bonuses when you register now!
REVENUE GROWTH ENGINE AUDIOBOOK ($15)
Get immediate access to the masterclass that shows you all of the components of a high-performance Revenue Growth Engine! This book gives you a complete overview of the Revenue Growth Engine model to help you drive sustainable revenue growth for your business.
REVENUE GROWTH ENGINE MASTERCLASS ($79 Value)
Get immediate access to the masterclass that shows you all of the components of a high-performance Revenue Growth Engine! In this course, Darrell leads you through the core components of how to build an engine to drive sustained revenue growth.
RECORDINGS OF THE SALES AND MARKETING ALIGNMENT CHALLENGE
Get ideas to align your marketing and sales efforts so you can accelerate revenue growth. The Sales and Marketing Alignment Challenge features sessions by Jeb Blount, Mark Hunter, Meridith Elliott Powell, and more!
ACCELERATE YOUR RESULTS
$450 $300
60-MINUTE PRIVATE CONSULTATION
WITH DARRELL AMY
Choose the VIP FAST PASS option when you check out and get a one-hour consultation with Darrell Amy. In this brainstorming session you will get direct feedback giving you a valuable outside perspective.
You'll get the benefit of Darrell's perspective having working with hundreds of companies across multiple industries.
DON'T MISS THIS EYE-OPENING EXPERIENCE
This challenge is a great deal.
Companies have paid me thousands of dollars to consult with them to get clear on their Ideal Client.
But call me crazy; I've decided to offer it for a very limited time
....for just $97 to the first 25 who join!
MILITARY DISCOUNT
If you have served in the armed forces, I want to say a sincere "thank you" to you and your loved ones. As a small token on your sacrifice, please use the discount code "MILITARY" for a 50% discount on the challenge.
REGISTER NOW!
Don’t miss this opportunity to STOP CHASING AVERAGE CLIENTS and start creating a FLYWHEEL of exponential growth with IDEAL CLIENTS!
HERE'S WHAT'S INCLUDED
Four Sessions + Bonus Session
Tools and Templates
Drawing ($2,995 value)
Live Interaction
Session Recordings
PLUS THESE BONUS ITEMS
Audiobook
Masterclass
Sales & Marketing Alignment Challenge Recordings
You can bring up to 3 team members to the challenge.
NO FLUFF GUARANTEE
This challenge comes with a no-fluff guarantee. I will not waste your time.
If after the first session you feel like I have wasted your time, I will refund 100% of your payment. Plus, you can keep the materials.
A LITTLE MORE ABOUT ME
DARRELL AMY
The Revenue Growth Engine Architect
I'm passionate about helping purpose-driven companies grow revenue so they can make an impact!
After graduating with a marketing degree, I started my career in technology sales in 1993. Over the next 11 years I would work as an Account Executive andSales Manager. Ultimately I would get a baptism of fire at 26 years old as a District Manager, responsible for a $4.5M P&L.
Next I began working as a regional manager for a Japanese technology company. During that time I helped dealers develop sales and marketing plans to grow revenue. I also began developing a love for sales training.
In 2004 I hung out a shingle in my first entrepreneurial venture. I started a sales training company, teaching hardware reps how to sell solutions.
As fate would have it, my very first client asked if I built websites. I dusted off my marketing degree and began an interesting journey building an outsourced marketing services company providing websites, search engine optimization, social media management, and inbound marketing services.
During this time I worked with a startup company helping raise funds and bring a medical technology product to market.
In 2015 I began a podcasting adventure with my friend, Larry Levine. The Selling From the Heart podcast transformed from a passion project into a full sales training and coaching company. I still co-host the podcast where I have had the opportunity to meet all of my favorite sales thought leaders!
In 2019 as I was getting ready to speak to a group of executives in the technology space, I came up with the Revenue Growth Engine model. It began with a clean sheet design of what I would do if I designed everything a company needed to create exponential revenue growth.
In that season we had started using the EOS Traction model to run our agency. This led me to the big wake up call of the reality that I'm a visionary. I love creating models and sharing them with people.
During that time I wrote the Revenue Growth Engine book. Released in the summer of 2020 the book became an Amazon bestseller on release day.
Over the next few years I worked with my agency to help companies develop revenue growth plans. During this time I got a front row seat to a variety of industries. I discovered that the principles behind the Ideal Client are alive in every business.
Most recently, I have left the consulting business to focus on my core strengths: designing and training. Today I serve as a Forbes Business Council Advisor as I lead challenges, workshops, and mentorship programs to help businesses build engines to scale.
The One More Ideal Client Challenge is based on the best of what I've learned over the past four years.
WHAT PEOPLE ARE SAYING ABOUT REVENUE GROWTH ENGINE®
WHY I WANT YOU TO COME TO THIS CHALLENGE
As an entrepreneur, executive or revenue leader, you want to grow your revenue. However, you are stuck in flat-line linear growth. Sure, your company is growing but you wonder how you can break through to the next level of exponential growth.
My name is Darrell Amy and I help companies create marketing and sales flywheels that drive exponential growth. I’m the author of the bestseller, Revenue Growth Engine and I serve as an advisor on the Forbes Business Council. Over the past three decades I’ve helped thousands of businesses unlock growth strategies.
What I've noticed is that the companies that grow the fastest and sustain their growth are focused. Specifically, they are focused on Ideal Clients. Why? Because time-and-time again, across multiple industries, I’ve discovered that Ideal Clients are worth 20-30X the value of your average clients. These are the type of clients that can move the needle for you.
Keep in mind, these aren’t necessarily your biggest clients. They are the type of client that needs everything you sell and appreciates the value you deliver.
That’s why I put together the One Ideal Client Away Challenge. In just four short sessions you will build your Ideal Client Profile, calculate the 10 year potential value of that client, and see a plan that can help you land more of these.
I called it the One Client Away Challenge because the focus you get on landing one Ideal Client will set in motion a trajectory that will drive exponential growth for your business.
When you register for this challenge now you will:
Identify your 20-30X clients and prospects that can enable a EXPONENTIAL GROWTH FLYWHEEL
Target Ideal PROSPECTS so you can focus your sales and marketing efforts
Uncover LOW-HANGING FRUIT inside your existing client base
What you uncover in this challenge could be the key to unlock new levels of growth with the types of clients you love to serve. So register for the One Ideal Client Away Challenge now so you can drive exponential revenue growth and end the frustration of flatline growth.
EXECUTIVES, ENTREPRENEURS, MARKETING & SALES LEADERS
$97 for first 25
Learn who your Ideal Clients are and how to get MORE!
Earnings Disclaimer
You understand that our products, programs, and services are intended to provide information and education to assist you in attaining your goals.
You understand and agree that your success depends entirely on your business experience, motivation, and individual capacity. There are no guarantees of any kind as to your earnings and income.
The information provided is not intended to replace financial or legal advice.
You should consult an attorney, accountant, and/or financial advisor in your area who understands your particular business and financial situation so that you can take the right steps for you and your business or finances.